I WEEK by WEEK TOPIC SCHEDULE  I WEEK by WEEK DETAILED LECTURE NOTES I CLASS PARTICIPATION  I ASSIGNMENTS and Project
	I MAIN 460.htm PAGE  I TEXTBOOK I TEST and EXAMS I TIPSI INT'L BIZ SHORTCUTS  I CONTACT INFO  I GRADING and EVALUATION   I  Misc.I

course text  used May-June-July-Aug in 2022 Global Business Today 6th Canadian Edition,  By Charles W. L. Hill, G. Tomas Hult, T. McKaig, F. Cotae McGrawHill publisher how to buy online direct from the publisher

Global Business Today 6th Canadian Edition,
6th edition, Chapter list

Chpt	1	Globalization
Chpt	2	Country differences, political / legal, economic,
Chpt	3	Cultural Environment
Chpt	4	Ethics
Chpt	5	Trade theories
Chpt	6	Gov't policy, Subsidies, Tariffs, WTO
Chpt	7	Foreign Direct Investment
Chpt	8	Regional trade groups, European Union, NAFTA,ASEAN, BRIC
Chpt	9	4X Foreign Exchange, currency, exchange rate theories and forecasting
Chpt	10	Int'l monetary systems, IMF, World Bank, exchange rates, financial crisis management
Chpt	11	Strategy, positgioning, strategic alliances
Chpt	12	Entry modes, exporting, joint ventures
Chpt	13	Exporting, (exporting pitfalls) Importing, countertrade, export financing, LCs, gov't export assistance
Chpt	14	Globalization of markets, mkt segmentation, configuing the mktg mix, new product development
Chpt	15	Global production, outsourcing, logistics, global supply chain, JIT, TQM, role of IT
Chpt	16	Human Resource Management, staffiing policies, ex-pats, diverse global workforce,  labour relations

 
 

Richardson, Louvre, Paris April 2017

. course text 2019 - 2020  Global Business Today 5th Edition Just the printed text 9-781259-271250 Global Business Today 6th Edition the MRK460 book is in the "H" section for the first letter of the name of the first author on the spine, "Hill" 2019 outline senecacollege.ca/ssos/fi.....MRK460?schoolCode=77 .

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	I CLASS PARTICIPATION  I ASSIGNMENTS and PROJECTS   I  GRADING and EVALUATION I
	I MAIN 460.htm PAGE  I TEXTBOOK I TEST and EXAMS I TIPSI INT'L BIZ SHORTCUTS  I CONTACT INFO I