BUSINESS
PLANS
sources of info on Business Plans |
Introduction | The are many
many sources on the Web for information about what to put in a Business
Plan + many government and corporate courses that tell you the best ways
to order the information. The personal experience of Prof. Richardson is
that the best way to orient your business plan
is to decide who is the reader and what is the purpose. 1. some plans are for the purpose of borrowing money, so you will emphasize how you will make money, and pay back the investor
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People who take marketing
courses will know the 4Ps and the 6 environments - these are the fundementals
of making a plan and sometimes it is just as simple as listing
o product
- product features
- target market segmentation
- branding
etc.
o price strategy
o promotion
objectives
- mass advertising
- publicity
etc.
o place and
location, etc.
It is also common to use the phrase "the 3 M's", meaning Money, Management, Materials - as a way of ordering your info
You should probably have
a heading for the 5 or 6 environments that effect you and discuss how you
will address these environments.
Begin with the Competitive
Environment because that is the one that will have the strongest influence
on your success.
o Competitive
Environment
o Economic
Environment
o Technological
Environment
o Geographic
Environment
o Social /
Cultural Environment
o Political
/ Legal / Regulatory Environment
There are many government
resources online for business plans - this one to the left comes from British
Columbia.
This information comes from
federal levels, provincial levels and even municipla government agencies
have business plan info.
10 Common Business Plan Mistakes
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Here is another fairly good
example of a Business Plan, but you will notice that it does not have the
exact same headings as other examples - this is because the particular
headings and categories of information you put in a business plan depend
on who the reader is.
If the reader is a banker, they will be interested in slightly different categories than an Angel investor, or a potential JV partner. |
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Business Plans: Advice |
Many of the banks have business
advice on their web site - see the screen capture to go to the BMO page
about Business Plan basics
Eight Tips to a Successful
Business Start Up
Formulate a business plan
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- see the screen capture
to go to the RBC page about Business Plan basics
http://www.rbcroyalbank.com/ |
- see the screen capture to go to the AMEX page about Business Plan basics |
sources of information |
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