As Taught by  Tim.Richardson@senecac.on.ca
Detailed INB 524 Course Outline ©
covers classes between Jan - Apr 2001
 
INB Quick Navigation Menu
 

www.witiger.com/senecacollege/INB524/grading524.htm

www.witiger.com/senecacollege/INB524/countryprofilesched2001.htm

www.witiger.com/senecacollege/INB524/countryprofiledetails.htm

www.witiger.com/senecacollege/INB524/salesmanual2.htm

Interview Assigment Schedule at
 www.witiger.com/senecacollege/INB524/interviewreportsched2001.htm
details on  what questions to ask and points to consider
  www.witiger.com/senecacollege/INB524/observationform.htm

www.witiger.com/senecacollege/INB524/videodetails.htm

www.witiger.com/senecacollege/INB524/videodetails2.htm
 
1 Jan Intro
to 
Canada's
Int'l 
Trade 
picture
Canada's major international trading partners
  • USA
  • Japan and China
  • Europe (U.K. and Germany)
  • Mexico
Canada's major international export products/commodities
  • forest products (wood, pulp, paper)
  • grains and oilseeds (wheat, canola)
  • marine products (frozen fish, roe, crustaceans)
  • agricultural products (cheese, beef, maple syrup, etc.)
Canada's major international import products/commodities
  • consumer products (VCR's, computers, cell phones)
  • processed food products
  • automobiles, automotive parts
  • clothing
.
http://www.dfait-maeci.gc.ca/menu-e.asp "Where you can go to get info about doing business in a country"
http://www.infoexport.gc.ca/menu-e.asp
DFAIT main menu
 http://www.dfait-maeci.gc.ca/menu-e.asp

DFAIT's list of Country Market Reports
 http://www.infoexport.gc.ca/eservices-e.asp

DFAIT list of Canadian Embassies
 http://www.dfait-maeci.gc.ca/dfait/missions/menu-e.asp

DFAIT's list of embassies and consulates in
Asia http://www.infoexport.gc.ca/main-e.asp?act=7&rid=2
Europe http://www.infoexport.gc.ca/main-e.asp?act=7&rid=3
Latin America & Caribbean http://www.infoexport.gc.ca/main-e.asp?act=7&rid=5
Middle East/Africa http://www.infoexport.gc.ca/main-e.asp?act=7&rid=8
 

.
. . Grading 
Details
 www.witiger.com/senecacollege/INB524/grading524.htm

Begin discussions about Country Profile Presentation

Country Profile 
- report 10%
- presentation 10%
details on marking of the Country Profile project
 www.witiger.com/senecacollege/INB524/countryprofiledetails.htm

Country Profile
Presentations
Schedule List
 old - ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/countryprofilesched.htm

new
 www.witiger.com/senecacollege/INB524/countryprofilesched2001.htm
 

.
Class
2

Jan
11th


Chpt 1 
continued ,,,
Chpt 1 
Discuss Chpt One in class with Powerpoint presentation on the main points

view on-line slides for Chpt One
 http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt1/sld001.htm

Class
2

Jan
11th


Chpt 1 
continued ,,,
Discussion of what things to consider in your country profile presentations

Chpt 1, continued
 http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt1/sld032.htm
Culture underpinnings
Stereotypes
Four Dimensions of Acculturation
 

ACCULTURATION, process by which continuous contact between two or more distinct societies causes  cultural change. This can happen in one of two ways. The beliefs and customs of the groups may merge  almost equally and result in a single culture. More often, however, one society completely absorbs the cultural  patterns of another through a process of selection and modification. This change often occurs because of  political or military domination. It may cause considerable psychological disturbance and social unrest. 
read more at
 http://www.fwkc.com/encyclopedia/low/articles/a/a001000173f.html

Examples of use in a large international business oriented company
Samsung Global Acculturation Program
 http://www.samsung.net/gasp/
  http://www.samsung.net/gasp/abouta.html


Review selections for Country Profile Presentations

Discussed in class the various sources of information for the Country Profile Presentation
- embassies, Canadian embassies overseas
- embassies of other countries in Canada
- cultural groups, restaurants, associations, ethnic newspapers

Discussed difference between Embassies and Consulates
Canadian terminology, Missions and Posts
- British Commonwealth terms - High Commissions

.
 
Class
3

Jan
15th

Using Hofstede's 4 categories in your Country Profile Presentation
  • Individualism
  • Uncertainty Avoidance
  • Power Distance
  • Masculinity
Ethnocentrism
 http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt1/sld042.htm
represented by how people draw a map of the world

Communication barriers
 

Physical
Cultural
Perceptual
Motivational
Experiential
Emotional 
Linguistic
Nonverbal
Competition
Multinational Management Orientations
  • Ethnocentric Management
  • Polycentric Management
  • Regiocentric Management
  • Geocentric Management
Class
3

Jan
15th
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Class
3

Jan
15th

Chapter Three - Contrasting Cultural Values

to download Chpt 3 Powerpoint from our INB page, go to
http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt3/INB~CHAP3.ppt

Semantic Differences - differences in the meanings of words used in cultures that speak the same language
Attribution
Attitudes towards women
Work attitudes
International Comparison of Working Hours
 http://jin.jcic.or.jp/stat/stats/09LAB42.html (1997)

Attitudes towards ethics
"Ethical standards are guidelines established to convey what is perceived to be correct or incorrect behaviour by most people in society" text page 51
 

. In Canadian and U.S. cultural accepting bribes is considered unethicial in business and in some situations it is illegal, domestically, and for North American companies operating internationally. Some Canadian and U.S. company presidents say they are unfairly restricted by government guidelines that forbid paying bribes since the culture in some countries considers this acceptable.

WTGR

.
Religious influences on culture and business culture (page 53 in text)

In some cultures, religion and personal lifestyle (and corporate culture) are separate. In some countries in north Africa, Middle East, and Southern Asia, religion IS the lifestyle and effects strongly the personal lifestyle and corporate culture



 
Class
3

Jan
15th


Chapter 
Three

to download Chpt 3 Powerpoint from our INB page, go to
http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt3/INB~CHAP3.ppt

Discussed process of finding contact with someone to interview for your Interview Assignment

.
Class
3

Jan
15th
 
 
 
 
 
 
 
 
 
 
 
 

Class
3

Jan
15th
 
 
 
 
 
 
 
 

Class
3

Jan
15th


Chapter Four
Culture
Shock
 
 
 

 

to download Chpt 4 Powerpoint from our INB page, go to
http://ilearn.senecac.on.ca/homepage/Tim.Richardson/INB524/Chpt4/INB~CHAP4.ppt.. 
 



Chapter 5

Test your international language and culture IQ
Master list of all on-line quizzes is at 
(it might take some time to go through all of them but they are very interesting and fun)
http://www.getcustoms.com/quiz/quiz.html
each set of quizzes also has an on-line answer list

for our INB class, go to
 http://www.getcustoms.com/quiz/lang.html and try the online quiz
answers
 http://www.getcustoms.com/quiz/lang2.html



High Context Language
Low Context Language

"A high contex language transmits very little in the explicit message" p. 82 text
- meaning, in a high context culture, what people say is not often exactly what they mean - that is to say the meaning of a word or phrase has to be understood "in the context" of when and where it is said
- in high context cultures it is not necessary to say many words to explain things because the culture is fairly homogenous and many people have the same lifestyle, religion, family circumstances and are able to understand the hidden meaning without many words having to be spoken

In low context language - what people say -usually means exactly what  they mean to say
- in low context cultures, a verbal elaboration is necessary due to fewer shared assumptions
- generally we can say low context cultures are those that have people who come from many different backgrounds - therefore fewer people "are on the same wavelength"
- therefore more words are needed to be used to explain things

a chart showing high context and low context differences
 http://www.siu.edu/~ekachai/dimensions.html
 

 High-context culture
 Low-context culture
Much covert and implicit message 
Much overt and explicit message 
 Internalized messages
Plainly coded messages 
 Much nonverbal coding
Verbalized details 
 Reserved reactions 
 Reactions on the surface
 Distinct ingroups and outgroups 
 Flexible ingroups and outgroups
 Strong people bonds
 Fragile people bonds
 High commitment
 Low commitment 
Open and flexible time
Highly organized time

Japanese is very high context
English spoken by Canadians and American is very low context

also check page of Prof. Daradirek Ekachai at  Southern Illinois University
 http://www.siu.edu/~ekachai/language.html

Class
4

Jan
18th


Chapter Five
Language


Chapter Six
Oral &
Nonverbal
Communication

new
classroom
4135

Slang
eg. "bottom line", "cold turkey", "piece of cake"

some common phrases and slang
 http://www.getcustoms.com/quiz/phrases.html

Matt Lerner complied a long list of slang expressions, check out
 http://www.netspace.org/~mrl/projects/writing/slang.html

Colloquialisms
- informal words or phrases associated with certain regions of a country
- in NFLD "wunerful", example : "she's wunerful hot today eh"

Acronyms
- words formed from the initial letters of groups of words
eg: NATO, EU, IMF, OPEC

Euphemisms
- inoffensive expressions used to communicate things in a softer way
eg: he passed away = he died

Jargon
- terms used in particular business groups
eg: "rainmaker" - in North American english slang means a business development person who brings in big contacts to the firm, Japanese equivalent = "shayo zoku"
 



Translation and Interpretation

examples of bad translation 
 www.witiger.com/senecacollege/INB524/badtranslation.htm
 

.
 
Class
4

Jan
18th
 
 
 
 
 
 
 
 
 
 
 
 

Class
4

Jan
18th


Chapter Six
Oral &
Nonverbal
Communication
 

new
classroom
4135

Non verbal communication
- an important part of high context culture
 http://www.siu.edu/~ekachai/nonverbal.html

Types of nonverbal communication
from Prof. Ekachi's web page

1. General Appearance and Dress: We make judgments about people based on how attractive we think they are. But standards and judgments regarding attractiveness are subject to cultural variations. Clothing and skin color can also influence how we perceive and communicate with others.
2. Body Movements: All cultures have some system for understanding the meaning of movement. The meanings conveyed via body movements may be different in different cultures. 

gestures and body movements on-line quiz
 http://www.getcustoms.com/quiz/lips.html
3. Facial Expressions: People are more likely to interpret facial expressions accurately if they interpret them within the entire communication context. 
4. Eye contact and gaze: Our interpersonal relationships are affected by how we use our eyes. Culture modifies how much eye contact we may engage in and with whom.
5. Touch: The meaning inferred from touch is influenced by such factors as the mood or state we are in, relationship with the toucher, past history, duration of the touch, location of the touch, whether the touch is active or passive. The duration, frequency and location of touch are largely culturally based.
hand gestures mean many different things, check
 http://www.getcustoms.com/quiz/hands.html
6. Smell: Cultures perceives odors differently and assign them different meaning and importance during interaction.
7. Paralanguage: How something is heard and vocalized vary and hold different meanings in different cultures. 

There are three categories of vocalizations: 

  • vocal characterizers (laughing, crying, yelling, whining, yawning); 
  • vocal qualifiers (volume, pitch, rhythm, tone, rate); and 
  • vocal segregates (uh-huh, shh, oooh, mmmh).
8. Space and Distance (proxemics): 
9. Time: 
10. Silence: .
.
 
Class
5

Jan
22
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Class
5

Jan
22
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Class
5

Jan
22

kinesics
 
 

Nonverbal
Communication
 

kinesics
 

Non verbal communication

Hidden Aspects of Communication 
 http://daphne.palomar.edu/language/language_6.htm
from Palomar College

"Communication is far more than speech and writing.   Most of us are unaware that we are  communicating in many different ways even when we are not speaking.  The same goes for many other  social animal species.  We rarely learn about this mostly non-verbal communication in school even though it is very important for effective interaction with others.  Growing up in a society, we learn how to use gestures, glances, slight changes in tone of voice, and other auxiliary communication devices to alter or emphasize what we say and do.  We learn these highly culture bound techniques over years largely by observing others and imitating them."

Linguists refer to all of these auxiliary communication devices as paralanguage 

"The most obvious form of paralanguage is body language or kinesics"

"When we speak to another individual or group, the distance our bodies are physically apart also  communicates a paralanguage message.  Proxemics  is the study of such interaction distances and other culturally defined uses of space."

Cultural Use of Time

"Culture tells us how to manipulate time in order to communicate messages.  When you appear for an appointment varies with the custom, social situation, and your relative status.  In North America, if you have a business meeting scheduled, the time you should arrive largely depends on the power relationship between you and the person who you are meeting.  People who are lower in status are
expected to arrive on time, if not early.  Higher status individuals can expect that others will wait for them if they are late."
 

. In urban Canada, (Toronto, Montreal and Vancouver) there is an extremely high percentage of the population that is ethnically diverse - as a consequence, cultural concepts in time vary greatly. In some Caribbean and Latin American cultures, a time for meeting (eg. 8:00 pm) would be considered only a "ballpark" figure and it could be possible that people will arrive at 8:30 pm, 9:00 pm or later and it would not be something you have to apologize for. Ordinarly this is not a problem when people of the same ethnic background are communicating but when the people involved cross over several cultural communities, differing expectations can lead to frustration and disappointment.

WTGR

.
Clothing

"clothing has multiple functions.  It is used to provide protection from the elements.   It also is worn for modesty, usually to prevent others from seeing specific parts of one's body.  However, the parts of the body that must be covered vary widely throughout the world."

Gender Differences in Paralanguage

"When traveling to other societies, it is important to understand that there are likely to be significant      gender differences in paralanguage in addition to clothes and adornment.  In North America, for instance, men generally prefer face to face conversations and maintain direct eye contact longer.  In   contrast, women often converse standing side by side but closer together than is typical of men.  Male  hand shakes tend to be firmer.  North American women usually are more restrained in their use of bold  gestures but use more facial expressions (especially smiles) and are more skilled in interpreting them." 

after finishing reading http://daphne.palomar.edu/language/language_6.htm
try "Practice Quiz for Hidden Aspects of Communication"
 http://daphne.palomar.edu/language/quizzes/langqui6.htm#begin
 

.
Video
Presentations

Intro

 In the class Jan 18th, Prof. Richardson showed some examples of videos of last year's students doing the presentations
key points we observed
  • speak loudly so the microphone can pick up your conversation
  • speak slowly so the listener can hear your words properly
  • practice - don't read it all
  • use body language to communicate positive and negative reaction
.
Class
5

Jan
22

Chapter Seven

Written
Communication

Written
Communication
 
 
. With an increasing amount of long distance communication being done by email (to avoid the higher cost of fax and telephone) it is necessary to make sure that this written communication does indeed send the "message" that you want since there are no facial expressions or hand gestures to augment the written words to give clarification. Communicating by email to establish the beginnings of a business relationship might be acceptable in low context cultures but might be difficult when it involves communication with high context cultures.

WTGR

.
International use of English
- in many businesses such as shipping and freight forwarding, banking, autmotive parts, food products, English is the prime language of communication. English has a great vocabulary and grammar structure to allow new terms to be created ie. cellphone, lap top
.
Class
6

Jan
25

Preparation for upcoming country profile presentations

.
Class
7

Jan
29

country profile presentations

India
Cuba
Japan
Finland
Australia
Class
8

Feb 1

country profile presentations

Colombia
New Zealand
Spain
Italy
Mexico
Class
9

Feb 5

country profile presentations

China
Singapore
France
Australia
.
Class

Feb 8

Class Cancelled - winter weather
check schedule for the reconfiguration of presentation dates
www.witiger.com/senecacollege/INB524/countryprofilesched2001.htm
.
 
Class
10

Feb 12

KPI Survey conducted in class

country profile presentations

Cayman Islands
Panama
Philippines
France
Netherlands (Holland)
Australia
Class
11

Feb 15

country profile presentations

Taiwan (ROC)
United Kingdom
Portugal
Bahamas
Hungary
Domina Republic
Denmark
Class
12

Feb 19

country profile presentations

Austria
Venezuela
Switzerland
Brazil
Trinidad and Tobago
Nigeria
Class
13

Feb 22

country profile presentations

Aregentina
Russia
Thailand
Belgium
Sweden
Iceland

.
 
Feb 26
.
Mar 2
Winter Break Week at Seneca
.