E-Commerce, E-Business and Internet Marketing Textbooksat Seneca College, Cambrian College, Centennial College and University of Toronto |
Don Tapscott's books relevant to e-commerce and internet business courses
Don Tapscott's biography www.nplc.com/dont.html#bio
publisher's web site |
Don Tapscott's latest book
Digital Capital, co-authored with David
Ticoll and Alex Lowy came out in the summer of 2000 and was widely read
by many in North America. Although we will not use specific chapters from
this book in our IEC courses - since it is written not in text style but
for managers - we still recommend acquiring it because many senior managers
have read it and you should know what Tapscott is evangelizing, whether
you agree or disagree with his thesis. Tapscott is a proud Canadian and
one of the few "Internet Canucks" known well in the U.S.
ISBN 1-57851-193-3
|
Don Tapscott's 1995 book,
The Digital Economy, is widely read
and highly recommended. Tapscott has a web site under the name Alliance
for Converging technologies at www.actnet.com/
320 pages, soft cover |
||
This is another book from
Don Tapscott Blueprint to the Digital Economy.
Some participants already went through this book for another course in
the IEC programme in 1998.
400 pages, hard cover |
Yet another Don Tapscott
book which is also new and specifically deals with the growth of the Internet
and its effect on young people. It is excellently written and has a helpful
web site that has many ongoing discussions and useful links. Click on the
book pic.
300 pages, hard cover |
Disclaimer:
Prof. Richardson owns one or more copies of each one of the books listed above and has read chapters from each and every book. The purpose of this list is to share information with fellow professors, as well as providing a resource for students. The opinions expressed herein are those of Tim Richardson. The selection of these books does not necessarily imply official endorsement by Seneca College, Cambrian College, Centennial College or the University of Toronto. |