|
MGTD06
A
4rth year course in the Division of Management,
University of Toronto at Scarborough,
Canada
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GUEST
SPEAKER Oct 2003, from ipsos-reid.com
Mr.
Chris Ferneyhough, Vice President, Technology Research
(in
2004 he moved to the Calgary office) see www.ipsos.ca/offices.cfm
Ferneyhough
is the project manager
for a report called the Inter@ctive Reid report
and it is a detailed analysis
of who is using the Internet in Canada and for what purposes.
A powerpoint was used in
the class. That powerpoint is available at www.witiger.com/powerpoints/
check ipsos site for www.ipsos-reid.com/ca/data/dsp_little_cdn_fact_book.cfm